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"the campaign to reposition johnson|burnett as a partner, rather than an accounting firm, for commercial producer/director teams succeeded in generating an instant response.
comprising a series of full page spreads in advertising trades ‘shoot’ and ‘creativity’, the campaign spanned 12 weeks. Additional materials including web-pages, fact sheets and direct pieces were developed to supplement the campaign and new identity" |
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brochure | print
print
marketing collateral materials.
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